Portfolio · Shopify e-commerce

Mizu Life

Shopify store for an athlete-founded brand of reusable stainless steel bottles, mugs and drinkware.

Two ways to buy

One bottle, or a branded case.

Direct to consumer

Shop the full line

Bottles, mugs, tumblers and barware in up to 20 colors, with a lifetime warranty.

5 collections

20 colors

USD & CAD

Custom branding (B2B)

Order for your brand

Screen-printed or laser-etched drinkware with low minimums and fast turnaround.

Screen print

Laser etch

Low minimums

The brief

Leave nothing behind.

Mizu was founded by Olympic snowboarder Jussi Oksanen to replace single-use plastic bottles, and every product is tested by pro athletes.

The store sells direct, brings in custom-branded orders and tells the plastic-free story behind the brand.

At a glance

Industry

Outdoor & lifestyle e-commerce

Platform

Shopify

Audience

Outdoor enthusiasts, coffee drinkers and brands ordering custom drinkware

Highlights

5 shoppable collections
Color-swatch product pages
Custom-branding quote flow
Klaviyo email capture
Multi-currency pricing

Key features

Built to sell by the bottle and the case.

01

Shoppable collections

Single wall, insulated, coffee, barware and accessories, with sorting and filters.

02

Color-swatch product pages

Up to 20 colors per bottle, plus tech specs and related products.

03

Custom-branding quote flow

Choose products, get a mockup, approve artwork: a 3-step B2B flow.

Mobile-first

Shop from the trailhead.

Navigation, color swatches and cart rebuilt for small screens, not just shrunk down.

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Like what you see?

Let's build yours next.

Fixed-price proposal in 3 business days.